Why GBP matters

Your Google profile is often your first impression.

People use it to find, compare and contact local businesses before they ever visit a website.

What a strong profile gives you

The useful bits, easy to find.

A good profile makes it simple for people to call, book, visit, read reviews and see what you do.

Calls

Customers can tap to call without hunting for your number.

Directions

People can see where you are, or whether you cover their area.

Bookings

Book now buttons can turn a quick search into an enquiry.

Reviews

Reviews help people feel more confident choosing you.

Photos

Real photos show your work, team, van, shop or treatment space.

Hours

Clear hours stop people calling at the wrong time.

Why unmanaged profiles lose work

Wrong info sends customers elsewhere.

If your number is wrong, your hours are out of date, or competitors simply look more active, people may not give you a second chance.

Strong profile checklist

  • Correct categories
  • Clear services list
  • Useful photos
  • Plain English description
  • Accurate opening hours
  • Regular posts
  • Helpful Q&A
  • Review replies

Want to know what yours is missing?

Tell us about your business and we'll take a look. No obligation.